Archive for July, 2007
Mobile Marketing: Jott
Have you heard of Jott? http://www.jott.com/
There is another company that offers a similar solution: Using voice recognition to allow people to ask for directions. You dial a number, and say “I want Directions from
AIR (Apollo) is Here
I don’t know about the new name? Apollo was so much cooler…AIR? What is Adobe thinking? Anyway, the Adobe AIR showcase has some interesting stuff – giving me some ideas:
MyMovieMatch. Filter over 50,000 films by genre, release status, keyword and your own personal preferences. Find just the right one, and add it to your Netflix queue or Amazon.com shopping cart with a single click.
Tweetr. Allows people using twitter.com to send and receive messages from their desktop in 140 characters or less.
Kuler Desktop. Search thousands of themes by tag, title, or creator ID. Browse the newest, highest rated, and most popular color themes. Easily copy hex values from any theme to your clipboard.
The power of web services allows us to access data from a client’s CRM database, marketing database, a custom database, maybe even an inventory database (NetFlix). The trends continue to be towards accessing this data, mixing and mashing it up, and presenting it back with easy and innovative user interfaces/experiences. Google Gadgets are another example of this specific for advertising and of course the gadgets/widgets for Windows and Mac.
No commentsMicrosoft Express Yourself Event
We won! Cameron and Ian brought home the prize for AKQA (actually, they’re the ones who get the Xboxs!). Cameron (Interaction Designer) and Ian (Creative Developer on my team) had never used any of the new Microsoft Expression tools. They were trained in one day, and then given a project which they had to complete by the end of the week using the Expression tools; in our case using Blend to create a Silverlight experience. There was a party at 111 Mina in SF where each team presented their solution. You can read the whole story on Microsoft’s Will Tschumy’s blog.
No commentsiPone Apps
The Force sent me this link http://iphoneurls.com/ and it really got me inspired. Pretty cool stuff. I am super excited about the possibilities that the iPhone (and it’s Web 2.0.whatever) open up for developers/designers. We’re already talking about potential application and marketing ideas at AKQA for the iPhone. At the same time, the whole mobile thing brings me back to Web circa 1998. It’s the wild west again. All these people who have no idea how anything works and they’re scrambling to figure it all out. And then there is the whole issue of compatibility (browser, handset, carrier, etc). Remember testing on Netscape 3.x, IE on a Mac, AOL? That was nothing.
Still, the potential is huge. Like Adobe said a while back, “it is a world of screens” (or something like that). We’re all getting caught up in the Medium: is it Web? Is it Mobile? Is it Game? Is it TV? The focus is so strong on the device. I’m looking at it more as an Interface discussion.
No commentsNike Copa
We did it! Final Phase of Nike Copa America launched! This was a challenging project that took a solid three months to complete. Phase I started before the Copa tournament. We created a solution that would allow users to predict the outcome of each stage of the tournament by building their own bracket. Their data was stored until the final game. At this time (Sunday, July 15) we totaled the scores and ranking, determined the winner and created a search function on the site to allow anyone who entered the contest a way to see how they did. Big thanks to my great team: “Tony” Terry, Summer, Tim, Dwight, Mark, Stuart and Paul!
http://nikefootball.nike.com/nikefootball/siteshell/index.jsp#,la,0;copa,,
No commentsHello world!
Welcome to WordPress. This is your first post. Edit or delete it, then start blogging!
1 comment

